Category

Social Media

Apr 13
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Up Your Customer Service Game Through Social Media

Up Your Customer Service Game Through Social Media

By Marketing, Social Life, Social Media

The whole social media thing started as a platform for old friends to connect, share and engage with others. Then other channels popped out as platforms for people to express their feelings, thoughts, work, art, and many more. Today, even though the engagement is still a big thing on social media, we are far from their primary use. Today, social media are major business platforms, that help companies to connect with their customers, engage with their brands, and of course, to increase their customer service experience. Because yes, despite what some people believe, social media are a major contributor to your customer service department. As you’re about to read, the following are few easy-to-follow tips, that will help you to boost the engagement with your brand, and will boost your customer service, and all these, by using social media.  Read More

Mar 25
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Building a Content Creation Framework

Building a Content Creation Framework

By Marketing, SEO, Services, Social Media

Even if you’re not working in the marketing section, you know that content is only getting better. Content creation is very important in order to create brand awareness, lead conversions, and boost engagement with your brand. However, in order for your content strategy to be effective, you definitely need a plan. Building a content creation framework, is highly important when you’re trying to market your business through content. The following are some easy-to-follow steps to help you create your own plan.  Read More

Mar 20
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How to Boost Engagement with Your Brand on Social Media

How to Boost Engagement with Your Brand on Social Media

By Marketing, Social Media

If social media channels would suddenly turn into zombies, they’d be thirsty for engagement, more engagement! Engagement with your brand on social media is a goal that lots of marketers and businesses want to achieve. If people interact with your content, they are more likely to become paying customers.  And if they’re already in your customers’ list, then they can recommend you to others. That’s a great and never-ending process. So yes, engagement with your brand on social media is actually important and has great potential. Do you have great engagement rates? That’s fine! But if you don’t, and want to learn how you can get it, you’re reading the right article. I rounded up for you, few of my favorite tips and tricks, to help you boost your social media engagement! Ready, set, scroll!  Read More

Mar 18
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What Is Social Media Monitoring?

What Is Social Media Monitoring?

By Marketing, Social Media

Social media monitoring, strategy, marketing, optimization etc. So many terms around social media channels can get you confused. But if you recently caught yourself wondering what social media monitoring is, and how your business can benefit from it, then you’re in the right place. We’re going to break down the term, and explain its potential impact to your marketing goals. Ready, set, scroll down your page!  Read More

Feb 20
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Cold Leads: Tips to Convince and Convert

Cold Leads: Tips to Convince and Convert

By Ecommerce, Marketing, Social Media

Many people will say that cold leads are dead nowadays, but others will argue that they are still standing strong. To be honest, there is not an absolute yes or no to this question, and the truth lies somewhere in between. What is for sure, they don’t work well for every business and for all the consumers. With that being said, it’s easy to understand that you need a balance in order to see results. If you’re a dedicated believer of cold calls and cold emails, then you’re reading the right article. I gathered few tips and tricks on how to effectively approach people, and generate sales through cold leads. Sounds interesting? Check them out.  Read More

Feb 18
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Content Strategy for Social Media: Which Platform to Use?

Content Strategy for Social Media: Which Platform to Use?

By Marketing, Search Engine Optimization, Social Media

I said that before, and I will talk about it, once more. Whatever the goals of your online marketing strategy are, content is the king! But don’t get confused here, only high-quality, fresh, educational, and original content, belongs to the royal family. Content works well for every kind of business, and it can easily be paired with other marketing methods, for greater results. Based on this idea, and while it’s almost impossible to ignore the today’s impact of social media, content strategy for social media was born. In the following lines, I’ll explain you what it is, what it does, and which platform you should use. Sounds good, right? Ready, set, scroll!  Read More

Feb 13
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Social Media Strategy: 3 Reasons to Create One Today!

Social Media Strategy: 3 Reasons to Create One Today!

By Marketing, Services, Social Life, Social Media

If you leave me unattended, I can speak about the importance of a social media strategy for hours and hours. But in order to avoid that, let’s see few incredible social media statistics from HubSpot: In June 2018, Instagram hit 1 billion monthly users. 79% of people online use Facebook, while Snapchat has 188 million active users every day. Whoa! There is certainly something big going on here, and these numbers are just a sample. In case they didn’t convince you (seriously now?) to start a social media strategy, then the following three reasons, will certainly do the work! Ready, steady, scroll!  Read More

Feb 06
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Business Blogging: 3 Compelling Benefits to Get You Started

Business Blogging: 3 Compelling Benefits to Get You Started

By Marketing, Search Engine Optimization, SEO, Social Media

Every business should invest in marketing campaigns in order to generate leads, and more. Nowadays, digital marketing continuously wins ground against old, traditional options, and this is happening because it’s less costly and by far more effective than anything else. While there are so many marketing methods out there, some of them can bring in really great results. If you’re looking for a way to grow the reputation of your business and create brand awareness, then you should consider business blogging. There are countless benefits of having a blog in your business website, and you’re about to read three of the most important. But what makes business blogging so unique? Let’s find out!  Read More

Jan 28
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How Can You Benefit From Inbound Marketing?

How Can You Benefit From Inbound Marketing?

By Marketing, SEO, Social Media

There are so many terms about digital marketing and you’re confused? Don’t worry, we got you covered! With numerous methods to advertise your business in this digital era, the possibilities are endless. But which one is the best for your business? Start by identifying the benefits of each before you decide. Inbound marketing is a great tool on your way to achieve your marketing goals.  Read More