Category

Search Engine Optimization

Creating The Right Email For Your Business

7 Tips For Your Email List

By email listing, Newsletter, Search Engine Optimization, SEO, Services

According to a recent report, we spend about 29% of our workdays in our email inbox. That’s more time and attention than we give to any single website, social media platform, or possibly even to our significant other.

Email also converts at a much higher rate than social media. When it comes to reads and click-throughs, email obliterates every social media platform.

It is believed that email converts at 3.2%, whereas social media hovers around 0.6%. Mileage here varies though, because our own list converts at 56% for opens and 28% for click-throughs, whereas my tweets only convert at less than 1% for clicks.

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vWhat is retargeting and how does it work?

Retargeting: How Does It Work And What Are The Benefits?

By Ecommerce, Marketing, Search Engine Optimization, SEO

You heard about targeting audience in marketing terms, but what about retargeting? Retargeting is a great tool to help you optimize your website in order to increase the leads you gain from your marketing campaign. If you’re interested to know more details about how retargeting works and how your business can benefit from it, then you’re reading the right article. Ready, set, scroll!  Read More

B2B Strategy Tips to Win the Competition

B2B Strategy Tips to Win the Competition

By Brand, Marketing, Search Engine Optimization

Business to business marketing (B2B), refers to businesses who want to target other businesses as their customers. While a B2B strategy has several similarities with its casual opponent B2C (business to consumer), it has its own small details you should care about. If you’re looking for effective, engaging ways to create, and promote your business, then you’re reading the right article. As you’re about to read, we’ll give you few ideas to add in your B2B strategy, to increase the engagement with your brand. Ready, set, scroll down your page.  Read More

The Benefits of Long Term Content Strategy

The Benefits of Long Term Content Strategy

By Marketing, Search Engine Optimization, SEO, Services

Did you know that Google process 3.5 billion search requests every day? Or that 35% of total product searches, begin on Google? That’s right! And the right question here, is how your business can benefit from these numbers? Well, we said that before but here’s once more: Content is the king! To get your share from Google’s ranking pie, you should create high-quality, fresh, and original content. And of course, a long term content strategy, is the key to success. In case you’re not convinced yet, here’s a list with some of the great benefits of long term content strategy. Check them out!  Read More

How To Create a Successful Content Strategy

How To Create a Successful Content Strategy

By Marketing, Search Engine Optimization, SEO, Services

Let’s start with this: “Content is the king.” Full stop. Marketing nowadays is thirsty for more and more engagement and real, and meaningful connections with audiences. In previous articles like “The Benefits of Content Marketing,” and “Content Strategy for Social Media, Which Platform to Use” we talked about the importance of fresh and targeted content. In this one, we’ll share with you few tips to build your own content strategy. Ready, set, scroll!  Read More

SEO Strategy: 7 Reasons Why It Fails

SEO Strategy: 7 Reasons Why It Fails

By Google Ranking, Marketing, Search Engine Optimization, SEO, Services

You read all of our articles about search engine optimization, you tried them, but your SEO strategy still doesn’t convert. What is happening? Well, as incredible SEO is, as complicated it can be. There are several factors that can help you climb on the SERPs page. If you want to solve a problem, then you should find its cause, right? The following seven listings are crucial reasons why your SEO strategy is not bringing results in. Ready, set, scroll!  Read More

Content Strategy for Social Media: Which Platform to Use?

Content Strategy for Social Media: Which Platform to Use?

By Marketing, Search Engine Optimization, Social Media

I said that before, and I will talk about it, once more. Whatever the goals of your online marketing strategy are, content is the king! But don’t get confused here, only high-quality, fresh, educational, and original content, belongs to the royal family. Content works well for every kind of business, and it can easily be paired with other marketing methods, for greater results. Based on this idea, and while it’s almost impossible to ignore the today’s impact of social media, content strategy for social media was born. In the following lines, I’ll explain you what it is, what it does, and which platform you should use. Sounds good, right? Ready, set, scroll!  Read More

Search Engine Optimization: 8 Reasons Why We Love It!

Search Engine Optimization: 8 Reasons Why We Love It!

By Search Engine Optimization, SEO, Services

Oh! dear Search Engine Optimization! So much what you do, so less what you ask! Are you in love with the great benefits of SEO as well? Because SEODAPOP’s team certainly is! It’s definitely your secret weapon in order to convince and convert in the digital world. The possibilities of a SEO plan are pretty much endless, and the results impeccable! Are you for any reason questioning that? The following 8 reasons of why Search Engine Optimization is important, will convince you! Check them out!  Read More