We live in a fast-paced society and we’re constantly seeking ways to become faster and faster. The extended use of social media is highly contributing to this digital fast-lust. Emojis, initials, and smart shortcuts for long words are largely spread in our vocabulary. But everything that goes around comes around, and things are changing again. Major social media channels and search engines keep making changes to their algorithms. After a long period of short messages in the form of slogans, the online world is seeking again for its lost engagement, and interaction. This is where storytelling comes. Storytelling as a tool for numerous marketing methods is not just a simple narrative of a story. On the contrary, it requires a careful observation of social behavior, in order to create quality and attractive material. Storytelling is making a huge comeback in the fast race of the digital marketing world.Read More
Most of us get accustomed to the peace and safety that today’s society offers us and never really stop to think about what needs to be done in order to survive a couple of days without these accommodation. Do you ever lie awake at night worrying about disasters that could strike your home and family? Being prepared may not prevent a disaster but it will give you the confidence to meet the challenge.