Can you imagine living without having goals to achieve and work for? If not, then how can you expect a business to grow if it doesn’t set specific business goals? Strongly related with your mission and vision statements, business goals if done realistic, can help you to move forward. Whether you’re looking for ideas, or ways to improve the goal setting of your own business, we got you covered! As you’re about to read, Seodapop gathered for you few tips and ideas, on how to set realistic business goals, and what those should be. Let’s check them out! Read More
Business to business marketing (B2B), refers to businesses who want to target other businesses as their customers. While a B2B strategy has several similarities with its casual opponent B2C (business to consumer), it has its own small details you should care about. If you’re looking for effective, engaging ways to create, and promote your business, then you’re reading the right article. As you’re about to read, we’ll give you few ideas to add in your B2B strategy, to increase the engagement with your brand. Ready, set, scroll down your page. Read More
Nowadays it’s more common for a business to have their own websites than it is not to. Generally speaking, as a result of this, consumers tend to be turned off by companies that don’t have one. Therefore it’s important to have a web presence even if you have a small business. Especially because a website gives your business credibility as it puts the business out there and makes itself known. Modern consumers expect it, and it instantly gives businesses credibility. Other than credibility there are a few more reasons why small business should have a website and that’s what we are going to talk about on this post.
In an online age, many brick and mortar store owners have a sour attitude towards the internet. “Back in my dayers” shun the ease and accessibility of online shopping, and ultimately fail to see past the immediate drawbacks of the web to reveal the bigger picture. Read More
With each passing day, we face a changing environment. Nowhere else is this more true or more important or more critical to your marketing efforts than on the internet. Keeping pace with web technology is difficult, time-consuming and altogether – a total necessity. It’s for this reason alone you should engage with a reputable and web-savvy design group who understands that change is the only constant. We might recommend you check us out: SeodaPop.com
There’s little question that the internet now powers the conversations about our brands. The internet has enabled new critical points-of-sale that also enhance person-to-person communication. From online to offline, we need to work to design a website that can handle your image, your brand and how it talks to your customers and ultimately takes their order.
Still, the fundamentals of marketing (and great brand design) that worked in the consumer marketplace yesterday, will probably work again tomorrow – we just need to adapt these marketing fundamentals to the changing environment. Creativity and remarkable design still win peoples’ hearts, but now – with the pervasive nature of the internet, there’s more work that goes into finding that creativity and developing that remarkable design.
Now, more than ever, when we design, it’s important that we ride with the trends. A trend is a pattern, an accumulation of sometimes intangible data that indicates that a progression is becoming the basic estimation of the future. Did you ever think your society, your community, would be so closely tied to the technology you use?
The future of your business is part of an eco-system of trends that interact with each other. Wouldn’t things be different for the music recording industry if it recognized the trend in how people were listening to music, and perhaps bought the right to MP3 technology?
Fads are short-lived and themes are time-sensitive, but trends are the fact-based movements that we rely on to guide the marketing tactics of our business. Fads aren’t all bad, because a fad helps awaken us to the bigger trends that are happening around us – sometimes even before we’re aware of it. But, at SeodaPop that’s our job – to pay attention to the fads and ride the trends as we see the advantages they bring to us and our clients.
So, what’s the trend we’re riding now (and for the future)? We know that consumers are now media producers and information distributors. Does your website let your customer be a distributor of your information? Shouldn’t it?