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Brand Building: a Corner Stone for Your Business

By | Marketing, SEO, Social Media, Uncategorized, Web Design

With more and more social media channels popping up online Brand Building becomes one of the things you want to pay attention to, maintaining a consistent brand identity across each of them is taking on added challenge. This is magnified by the fact that there is a greater diversity in how communication is made through the different platforms, the medium the users choose to use and the type of audience they want to reach.

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Net Neutrality: What Is It And How Does It Affect You?

By | Search Engine Optimization, Social Media

When you go online you have certain expectations. You expect to be connected to whatever website you want. You expect that your cable or phone company isn’t messing with the data and is connecting you to all websites, applications and content you choose. You expect to be in control of your internet experience.

When you use the Internet you expect Net Neutrality.

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B2B Email Marketing: 10 Mistakes You’re Probably Making

By | Marketing, Search Engine Optimization, SEO, Services


Although there are a growing number of touch points in the B2B network, such as social networks, blogs and press releases, one touch point that remains critical is B2B Email Marketing. B2B marketers still view emails as the most personal tool in generating and nurturing leads, and building brands.

According to eMarketer, there will be approximately 236 million U.S. email users b y 2017. This reality underscores the importance of a solid B2B Email Marketing strategy today and in the future. However, there are several common mistakes marketers make when it comes to email marketing.

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Alt Text: One of the secrets to outstanding SEO

By | Marketing, SEO, Uncategorized

Alt Text’ stands for alternative text – it provides a text fallback for your images if they cannot be loaded.

When you go surfing the net, reading articles, looking at websites, scrolling down your favorite Blog. Most of the times you’ll find at least one image integrated to this cases, but, what happens when you cannot see this image?. SEO tell you that adding an Image to your post or page will improve the likelihood of you being seen and so, catching the attention of your prospects. Here, we invite you to explore the benefits of going just one step further and expand your knowledge about images and their hidden potential.

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Is WordPress Secure?

By | Services, Web Design

WordPress has an unfair reputation for having poor security. It has been around for a very long time and is extremely popular, powering almost 30% of the web. As a consequence, a vulnerability or successful attack on a prominent website becomes big news – and WordPress becomes the scapegoat.

There are two key reasons that news of successful attacks are not representative of WordPress as a secure Content Management System:

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SeodaPop: Irvine’s finest SEO company

By | Marketing, SEO, Services, Web Design

SeodaPop is located in the beautiful city of Irvine, California. With more than 15 years experience in marketing our SEO company in Irvine can help you achieve your marketing goals. We offer wide variety of services such as online marketing, SEO,  web development, and web server optimization.  We are dedicated to help our customers to meet with theirs. If you are a local business and would like to have a local marketing firm besides you, give us a call at 800-277-9389 and we can help you achieve  your goals .

We have gotten some feedback from customers that would love to be able to do their marketing by themselves. For those customers we are preparing our own online course, a sort of “do it yourself” marketing. This course will be based on 6 month online training program. The agenda for this course will be the following  :

  1. Website optimization

  2. conversion funnel creation

  3. tag implementation

  4. best analytics and low cost tools

  5. Domain setup for email marketing

  6. Lading page creation and marketing

  7. Setting up google AdWords and analytics

  8. setting up life cycle stage

  9. Social Media marketing and management

  10. Local business listing and management

  11. Call to action and landing page setup

As usual we hope this information can be of help to you, and if interested we will keep you updated with the changes and the course development. You can always contact us HERE if you have any questions. We’ll see you soon.




Orange County: Is SEO a good strategy?

By | Marketing, Search Engine Optimization, SEO

How important is it for an Orange County business to have SEO?

Online businesses have become gradually competitive and only the best companies become  successful. Your online marketing team should be very skilled and that’s why you should hire great SEO experts. Search engine optimization helps you optimize your online existence and helps you advance more exposure for your website. As much as we need SEO for the growth of our online businesses, it’s one of the most challenging features of managing a corporate online.

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Double Click: 5 things you must know about it.

By | SEO, Services


DoubleClick is a Google-owned search management platform, helping agencies and marketers manage large search marketing campaigns, across multiple engines and media channels. It allows marketers to save time, reduce a lot of complexity and have the ability to make better decisions, increasing the return on investment for search campaigns.

Unlike Adwords or Bing ads which are free platforms, DoubleClick comes with a price tag. But is it worth it? Here are five reasons why you should highly consider taking the leap.

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